Packaging is a physical touchpoint in an increasingly digital world.
Projects by industry
TASTEA
TASTEA
Outcome
The M-Budget community was thrilled at the opportunity to vote a new product onto the supermarket shelves. Even before the launch, the TASTEA design attracted a lot of attention on social media and has been so successful to date that we implemented new varieties shortly afterwards.
Result 1
3 days
is all it took until TASTEA was completely sold out in more than 200 Migros stores.
Result 2
76 k
The number of votes that the winning design received within just 1.5 days on Instagram and TikTok.
Result 3
80 >
products in the Migros range have been brought to life by our design and trend teams to date.
M-Budget, Migros
A Cult Drink for Gen Z
drinks
How do you jump on the rapper-endorsed iced tea hype train? We helped M-Budget, the new sub-brand of leading Swiss supermarket Migros, do just that – no rapper required!
Cacao
Ceremony
Cacao
Ceremony
Creative Concept
Old Rituals, New Design
drinks
Products that have meaning are booming. Cacao Ceremony is one of our creative cases that shows what happens when brands get involved with the supernatural.
Fuel me Up
Fuel me Up
Creative Concept
Thinking bigger
drinks
What happens when a brand’s packaging design goes beyond a single product – and continues its story across the rest of the range? Brands can benefit from cohesive storytelling across products and be creative in turning an entire store shelf into space for advertising.
TEEKANNE
TEEKANNE
Outcome
The strong packaging design translated directly into increased sales for TEEKANNE: just one of the reasons why we have enjoyed working together for over 13 years.
Result 1
18 %
increase in sales of Country Teas compared to the year before the relaunch.
Result 2
2010
Start of the collaboration between TEEKANNE and WIN, which still continues to this day.
TEEKANNE
Teatime with a New Look
drinks
It doesn’t always take a whole new brand strategy and an entirely new design to give brands a refresh. There’s no need to fix something that’s not broken.
Further projects
TASTEA
M-Budget, Migros
Rare Water
Creative Concept
Cacao Ceremony
Creative Concept
Fuel me Up
Creative Concept
TEEKANNE
TEEKANNE
Get in Touch
Our 25 years of expertise are just a phone call away.
